well VS is a whole different entity. that game never had any stigma against it, and people generally like the game. just, at the time, it was vastly overshadowed. not to keep beating the same drum but, it's capcom and this is america (fans eat capcom for breakfast, lunch, and dinner). let's face it, KOF/SNK and its fans have a very large stigma. if you've tried introducing these games outside of anyone besides your friends, i'm sure you've see the reactions. the fanbase is viewed as "illiterate" and "fobs" and the gameplay is often mocked as "derivative" since its gameplay is really different. there have already been great discussions at length as to why attempts are so unsuccessful. mind you, that people are definitely trying. i really don't think it's lack of effort, it's the lack of openmindedness. tone from norcal pushes KOF pretty heavy sometimes and always wants to play, but he never has any luck. when i used to hold regular sessions i got people to play and learn a bit but they didn't stick with it. even at EVO '10 there were setups and supposed sidetourneys that never happened cause no one cared. i think it was summed up best at socal regionals during grand finals when an onlooker said "KOF XIII is probably a really good game, but i just don't have any interest in it at all." you can't win against people who choose to stay ignorant. that's why so many people have given up on trying to create scenes and pushing the games. but, if you keep playing the games and keep the passion alive, people will take notice. that's about all you can really do. you can't force people to like the games. it might be overlapping with what was said in the EVO 2011 thread, but just because more people see the game doesn't mean they'll embrace it.